The Shops at Valley Square

The goal for this project was to create a lifestyle shopping center that evoked the feeling of a traditional, small town main street. PZS created a small town square featuring gathering areas, restaurants with outdoor seating, and green space for concerts and community events. To distinguish each building, the proportions and rhythms of fenestration have been slightly altered.

Each building has a distinct footprint, massing, height, profile, shape and plan to provide a comfortable human scale. Using a shared vocabulary of materials, each retailer has an individual identity, yet the center as a whole exhibits a feeling of continuity and cohesion.

The goal for this project was to create a lifestyle shopping center that evoked the feeling of a traditional, small town main street. PZS created a small town square featuring gathering areas, restaurants with outdoor seating, and green space for concerts and community events. To distinguish each building, the proportions and rhythms of fenestration have been slightly altered.

Each building has a distinct footprint, massing, height, profile, shape and plan to provide a comfortable human scale. Using a shared vocabulary of materials, each retailer has an individual identity, yet the center as a whole exhibits a feeling of continuity and cohesion.